The Dave Bess Show

Why Your High-Ticket Program Will Fail (3 Fatal Mistakes)

David Bess

I made $40K in 30 days launching my first high-ticket program and thought I had it figured out. I was dead wrong. Three massive mistakes nearly killed everything, and I see gym owners making these same errors today. The worst part? Most people launch high-ticket programs at exactly the wrong time for exactly the wrong reasons. I'm breaking down the three fatal mistakes that will destroy your launch before it even starts—and when you should never attempt it.